Nothing could be more demanding and time-consuming than manually running a business.
When you keep having to do everything manually, you will often spend lots of time without achieving very much.
Blogging has many branches, and I bet you already know that all of these branches take time to perfect, especially if you’re someone who values quality (like me).
The primary reason people succeed at internet marketing is that they have all of their tedious tasks systemized with tools.
Social media marketing, for example, takes up a hell of a lot of time. How can you possibly do all of it manually?
You need to be constantly sitting in front of your computer sharing posts on Twitter, Facebook, Instagram, Pinterest, etc. You also need to be monitoring your mentions, comments, follows, and so on.
Read: 3 Social Media Marketing Skills That Will Never Go Out Of Style
How do you manage all of this?
Luckily, nowadays, there are many tools on the internet that, once put in place, will take care of all those tedious social media tasks while tremendously boosting your social media engagement.
If you want to succeed at social media marketing, then pay attention to the 15 social media tools I’m about to unveil to you.
15 Social Media Tools That Will Increase Your Engagement
Do you really want to take your social media campaign to a greater height?
Then Buffer is the best way of achieving that dream.
Buffer enables you to schedule up to 2,000 social media posts using their Business Plan. You can access and analyze the activities generated by the posts you’ve made.
You also have the right to grant access to up to half a dozen members of your team or staff.
Buffer is seriously great and you should start using it right away.
Read: Buffer Review: Why I love this social media tool
Like the name rightly suggests, HowSociable is a tool to measure the popularity a brand has online, based on information from 32 social networking sites.
It’s a tool you can use to compare your brand with other businesses in your niche.
This tool will quickly enable you to figure out what your competitors are doing and how to easily outsmart them.
I wish I discovered this fantastic tool a long time ago…
3. Adobe Spark
With Adobe Spark, it is easy to create videos and graphics that are visually appealing and socially engaging.
If you want to create ads that enjoy a high CTR (click through rate), then Adobe Spark will be your best friend.
Creating stunning images with this tool can make your posts go viral. Here are few images I created using Adobe spark app on my iPhone:
The more attractive your posts are, the more you will be seen as an authority in your niche. Leveraging the power of Adobe with Adobe Spark will surely help you get there.
Another thing that I liked about Adobe Spark is; you can create perfect sized images for every social media platform. This is a nifty feature that makes it a powerful social media mobile app for all kind of users.
Hootsuite is one of the most popular social media tools on the internet.
Like Buffer, Hootsuite helps you instantly connect with more than 35 popular social media networks. With one click, you can plan your posts and have them delivered to your profiles across various social media platforms.
On Hootsuite’s online dashboard, you can quickly engage, collaborate, analyze, and integrate your best content.
Read: HootSuite Review: Social media automation on steroids
Bundlepost helps you manage all of your social media activities in a super short amount of time.
It takes less than 20 minutes to plan your ads, plan your posts, and create the essential messages and hashtags you will use for the next three to five days.
It helps free up a lot of time for you to use for other important activities.
6. Post Planner
No one does it better than Post Planner when it comes to scheduling posts. I have started using them almost 3 years back & it was one of my favorite app to discover engaging Facebook posts & scheduling them on Facebook. However, these days I use PostPlanner to discover content & using SocialPilot to schedule content.
With Post Planner’s advanced technology, you can find, plan, and post the ideal content to boost your social media engagement in a short and effective time.
Onalytica does not pay attention to the clients alone; it also beams its light on the relevant social influencers of a brand.
It helps you to discover and engage the firms and the people who are discussing the content that is relevant to you. It also helps you identify the best tactics to use for your marketing.
With Onalytica, you can easily target these influencers and take advantage of their established social networks to effectively target your prospective audience.
Crowdfire is a unique tool that can help you increase your Twitter followers.
It has features such as Keyword Follow and Copy Followers to assist in growing your followers using specific keywords.
It also has many other features that can help you effectively manage your Twitter account like unfollowing non-followers, identifying specific influences, and automated direct messaging to engage with new users. I have been using CrowdFire & SocialOomph to send DM to new followers. I let my new followers know about our popular eBooks at ShoutMeLoud store & so far the conversion is decent.
Have you been following some people on Twitter and want to know if they are following you back?
Or, are some followers quietly leaving without you knowing?
Well, with WhoUnfollowedMe, you can get an accurate picture of those who are unfollowing you.
This will give you insight into whether or not your content is engaging the kinds of users you are seeking to attract.
Iconosquare provides important metrics regarding your Instagram account.
With this excellent tool, you can get a vivid picture of the number of likes received, the average number of total likes, your most liked photo ever, a growth chart of your followers, and some even more advanced analytics.
This makes it easy to track lead-conversions and send private messages just like on Twitter.
Iconosquare really assists you in enhancing communication with your Instagram followers.
11. Pinterest Analytics
Everyone loves to know how many people are pinning from their website, seeing their pins, and clicking their content.
With Pinterest Analytics, you can quickly see all of these stats. With metrics from your Pinterest profile, you can improve on how to create your pins and boards.
It also gives you an insight into how people are using the ‘Pin It’ button on your site to pin your content to Pinterest.
This tool also shows your highest-performing Pins of all time while giving you insight into the demographics of your Pinterest followers.
12. Sprout Social
In this world where everything evolves at jet speed, people want quick responses to queries that they consider critical.
Sprout Social provides you with a fast and reliable way to respond to your clients’ queries.
It makes your customer service more professional by letting you respond to questions and resolve issues as quickly as possible across all social networks.
This social media management tool makes your communication faster, smarter, and more efficient.
13. Twitter Analytics
This is a free tool for measuring statistics on your Twitter account.
With Twitter Analytics, it is easy to measure and boost your Twitter impact.
It not only measures engagement, it also assists you in making your tweets more successful. You can track how Twitter Cards drive clicks, and get a true picture of the locations, demographics, and interests of your followers, as well as how to improve the engagement of tweets.
14. Social Mention
Do you want to know how many people are talking about you, your brand, or your products on social media?
Then SocialMention is the right tool to help you get what you need. This is a social media search and social media analytics tool which collects content generated by users in a single stream of information.
It enables you to keep an eye on social mentions on over a hundred social media sites to know how popular (or unpopular) you have become.
With Feedly, you can stay abreast of what is happening on your social media networks.
It keeps you informed of every tweet from your competitors, thereby helping you to stay up to date with information that is necessary for your growth.
Once you are registered, you have access to keyword alerts and updates regarding any change with the blogs, publications, and YouTube channels you are following.
Social Media Tools To Make Your Work More Efficient
These are the 15 best social media tools that will instantly increase your engagement and free up a lot of your time.
If you truly want to see an improvement in your social media drive, you need to make use of at least a few of the tools mentioned here.
Sign up for any of them today and watch your social media engagement skyrocket!
Have you used any of these tools on this list? Is there any particular tool you feel should be on this list? Share your thoughts with us in the comments below!
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Also, check out:
- 15 Amazing Social Media Tools You Should Check Out in 2017
- 20 Awesome Tools for Creating Engaging Visuals for Your Blog & Social Media
- Best Social Media Desktop Tools for Mac OS